At 13, THNK participant Elles Roeleveld knew she wanted to start a lingerie business. With an entrepreneur father and a mother who worked in a lingerie store, it was the perfect formula.
"My parents suggested I go to university and get a good education. I took that route and before I knew it, I had been at ING for 10 years, which I truly enjoyed. At the same time, I never forgot my dream of starting a business," she says.
When Elles joined the THNK Executive Leadership Program, she had been working at ING for 10 years. After completing the program, she left ING to start her own business.
"I was always so busy running towards the next goal and at THNK, I had to slow down and think about important questions like, 'Who are you?' and 'How do you want to be remembered?' I recognized that my life was out of balance. Work was always priority number one," she says. "When you are in a group of 30 people, you just cannot pretend."