Darcie Goodwin

Executive Leadership Program - Amsterdam Class 05

Darcie Goodwin
Internal Communications Manager
My experience and deep interests:
I am based in: Memphis

I was referred to THNK by Mihela Hladin.



I work as an international marketing/communications consultant for clients including FedEx, Nike and St. Jude’s Children’s Research Hospital. I enjoy the strategic side of communications as well as taking complex concepts and making them clear to the average reader. For me, communications is the key to success; it  sets forth a clear strategy and ensures everyone is on the same page.


Based on my experience in China, I wrote a children’s book, Neti the Yeti Saves His Mountain, in the hopes of raising awareness about how individuals can reduce their environmental footprint. I am writing another Neti the Yeti book about water resources, along with a novel about China in the 1900s.


I am passionate about the environment - I am part of the local community garden and have helped develop a community orchard.