Ethiopian born and internationally bred, multicultural environments are my comfort zone. Naturally, I spent the past decade working with globally oriented organizations in the Netherlands and East Africa. I developed marketing strategies and implemented initiatives for higher education, software, and IT courseware companies, amongst others.
I ventured into business as my area of study with the belief that we can find ways to do good and do well simultaneously. We can design positive impact and social conscience, as well as profits, into the fabric of organizations. The fact that THNK directly equips leaders with the mindset and tools to do this drew me here. THNK is a catalyst for ambitious leaders to 'be the change they want to see in the world' and achieve this goal. As THNK's Growth Marketer I want to engage as many of you as possible to help spread understanding, appreciation, and participation in this mission.
I am curious about everything; ideas, people, and cultures especially. I enjoy sharing information which can help others professionally or personally. Feel free to connect with me to share a story, idea or tell me a bit about yourself.