I am the Head of Consumer Business at TeliaSonera Finance, where I am responsible for the development of Nordic and Baltic Consumer Financing strategy and its implementation through TeliaSonera´s local sales channels. I am also part of the TeliaSonera Finance management team.
Besides finance, I have 15 years of experience marketing and sales within the consumer business area. I have been a part of creation and innovation in the form of new business, products, and services. Leading change and strategic thinking are close to my heart because I find these inspiring and challenging.
I describe myself as driven, open-minded, and social. I like to work within teams, lead people to the improvement and creative thinking, and make things happen with a clear objective and vision. Focus, daring, and simplicity are my leading words. I have two wonderful daughters, 5 and almost 3 years old. In my free time I love to travel, test new things, and spend time with my children - going to the park or visiting friends, or just playing games and having fun at home. I also appreciate having my own free time, which is limited nowadays.