Amsterdam is the founding home of THNK. What started as an initiative between the City of Amsterdam and a group of creative minds and business leaders was the beginning of a journey to build a dream school of creative leadership. At THNK Amsterdam, our collective of storytellers, leadership coaches, entrepreneurs, and business leaders join forces. Our community of staff, faculty, and participants is truly international, with a reach that extends beyond 40 countries. Together with our founding campus and programs around the world, our home provides a base for our growing community of global leaders to push every creativity boundary for sustainable, long-lasting change.
Supporting Creative Leaders since 2012
THNK was founded in 2010 with a kick-oﬀ at the Mayor of Amsterdam’s residence. We catalyzed leaders from the creative and business community as well as the Dutch Prime Minister’s Innovation Platform, and harnessed support from partners including the Dutch Ministry of Economic Aﬀairs, the City of Amsterdam, McKinsey & Company, Droog Design, Vodafone, Stanford d.school and Philips Design.
THNK is structured as a social enterprise with a social mission and a sustainable business model, aligning with the city of Amsterdam’s ambition to secure a position as one of Europe’s most important start-up cities. Originally situated in the Westergasfabriek and then on the Amsterdam canals, on July 1, 2021, we opened our doors to the new THNK Home, located at the ARTIS Amsterdam Zoo.